Online Television The Best of Both Worlds

 


With many digital mediums open to us at this time, it was only a matter of time before someone began to merge and combine two of them together. It already happened with cellphones and online social media marketing, while the popularity of iPhones demonstrates to us. Then there is the Internet and television - two different mediums; one you employ for all of your communication and information needs, the other is maybe more for entertainment use - something to take a seat facing after a long hard day, allowing you to mentally 'switch off' ;.Yet considering simply how much time in one day we tend to invest facing a pc nowadays, it's no surprise that online gurus are taking advantage of the popularity of television and have created Internet websites that allow you to choose which TV show or program you wish to watch - on demand.Hit on streaming dienste   to explore more about our services and sites. Hope you ll like our more services.


What's the deal?

In 2006, a fresh bout of the TV series Lost was aired online - around 11 million viewers it. Also in 2006, market analysts Jupiter Research reported that around 11 per cent of computer users regularly watch videos on the internet. Per year later, this figure had jumped to 28 per cent, and it continued jumping as every year went by - presumably due a great deal to YouTube and its easy accessibility and free videos. Yet even those sites which can be charging due to their TV shows to be viewed are increasing in popularity as more folks spend more time online.


With regards to cost, virtually all online television is free, using the traditional idea of advertisements and banner ads to make their money. The US ABC recently announced they will make their shows available to see online the afternoon after they have aired on television, for free. The only catch is that the commercials scattered between the shows will be unable to be paused. These commercials will also be limited in number - probably only three, being 1 minute in total each - and is going to be all from exactly the same advertiser, no doubt maximizing their impact on the audience watching. You will see how this idea is increasingly attracting businesses that are able to afford this kind of major bulk advertising.


The buzz of 2010: Social TV

However the development hasn't stopped there. 'Social television' is the most recent kid on the block, merging the thought of online television with the internet phenomenon that's social media. In summary, it's TV services that involve viewers' communication. We may now watch our favourite television programs online, whilst getting together with others doing exactly the same - making recommendations, critiquing, chatting, and blogging with each other. It's adding something else to the long set of 'togetherness' that the Internet is creating. Obviously we have always 'socialized' around the thought of TV, despite the simplest type of discussing shows with friends - but the new idea here's television will now be an energetic practice rather than a passive one. You are able to comment on shows, review your favourites - basically communicate with the world around you whilst enjoying your TV experience. And in a world that appears to be enjoying online and social media marketing with gusto, this might appear to be always a concept that is preparing to take off.


WineLibrary TV is a good exemplory case of how internet television can assist in boosting a small business brand - as well as be the entire brand in itself. Gary Vaynerchuk took his multi-million wine selling business to the internet world as a way of educating his viewers about wine in a 'non-stuffy' way. This kind of hit, WLTV has changed into a cult favourite, with self-named 'Vayniacs' interacting regularly together on its online forums. They even organize offline group gatherings in the tradition of die-hard fan clubs. This is social television at its best - viewers are finding something they are enthusiastic about, can view and understand it online, and take part in interactive communities.

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